The Brazilian Beauty Queen Launching Her Own Natural Beauty Brand and Entering the World of Television
Isabella Novaes Menin, the Brazilian model, entrepreneur, and reigning symbol of global elegance, is officially entering a new era—one that fuses her international acclaim with a deeply rooted passion for business, beauty, and Brazil’s natural heritage. After making history by being crowned Miss Grand International 2022, Menin became the first Brazilian to secure a major international crown in over five decades, marking a monumental moment not just for her country, but for the global pageant world.
More than just a pageant titleholder, Isabella was recognized as the top beauty queen across all major international competitions in 2022, praised for her sharp intellect, disarming presence, and commitment to making a difference. Born in Marília, São Paulo on June 2, 1996, she has not only dazzled the world with her charm but also demonstrated exceptional academic prowess—holding a degree in Economics from the University of Westminster and a Master’s in Finance from University College London.
Now, Isabella is channeling her energy into entrepreneurship. She is in the advanced stages of launching her own beauty brand—an exciting new endeavor inspired by Brazil’s lush biodiversity. Her upcoming line will spotlight natural ingredients and sustainable sourcing practices, reflecting her commitment to authenticity, environmental awareness, and holistic wellness. Designed to resonate with both national and international audiences, her brand promises to blend science, nature, and elegance in every formulation.
In addition to this highly anticipated launch, Isabella has begun venturing into television. While details remain confidential, industry insiders reveal that multiple media projects are underway, signaling her arrival as a dynamic presence beyond the runway.
From fashion icon to founder, from crown to camera, Isabella Menin continues to evolve—redefining what it means to be a modern beauty queen with vision, voice, and purpose. She stands not only as a proud ambassador of Brazil but also as a powerful force shaping the future of global beauty and media.
Credits:
Photography : Greg Alexander @gregalexanderofficial
Art director : Sebastien Vienne @sebastienvienne
Assistant : Emmeline Yalaz-Lazizi @emmeline.yl
Make up : Sasha Keene @sasahkeenemua
Hair : Aline Cristina @alinecristinahairstylist
Production : Mephistopheles Productions @mephistophelesproductions
Isabella wears Lena Erziak Couture @lena_erziak